noun, masculine/mɛm/plural: mèmes
meme (unit of cultural information); meme
“Son avenir, le duo le voit d’ailleurs plutôt sur Instagram que sur Facebook, la plate-forme d’échange d’images étant devenue le nouvel eldorado du mème.” — Incidentally, the pair think it has more of a future on Instagram than on Facebook, the image-sharing platform having become the new El Dorado of the meme.
Borrowed from English meme, shortened from mimeme, coined from Ancient Greek μῑμέομαι (mīméomai).